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How we helped a 16-outlet furniture retailer increase staff engagement and motivation using web design and development.

Cultivating team spirit

The challenge

Motivate furniture retail staff and increase in-store sales.

The outcome

A web-based sales leaderboard and product information tool to promote best practices and increase sales.

Client: Full House Furniture

Few organisation know how to engage their employees to get the best out of them and this makes it hard to build a competitive business. When Full House, a 16-outlet Western Cape-based furniture retailer decided to find the best way to motivate their staff, they wanted a simple solution that would be easy to manage.

“We care deeply about our people and want to make their work experiences enjoyable and rewarding. So, we asked Shapeshift to design a solution that helps us deliver on our commitment to each staff member.”

Alistair MacKenzie, Founder and Managing Director, Full House

The outcome

The number of product information and sales tips submissions has increased from 58 to 500 per month, making staff well-prepared and able to drive engaging conversations about products with customers. The leaderboard is viewed daily by each branch manager and has also generated healthy level of competition between outlets.

More sales

Increased competitiveness is producing more sales.

Informed staff

Product knowledge is easily shared online.

A competitive brand

Full House has an empowered sales force.

“Thanks to Shapeshift, we have a simple solution that helps us track store performance. We’ve also seen a new level of competitiveness and enthusiasm from our staff which has positively impacted sales.”

Alistair MacKenzie, Founder and Managing Director, Full House

Empower your employees

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Our impact

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